Pre-Fall Hair Care Campaign
OFIR Beauty Holiday Campaign, 2024
15 Ways Wear Your Hair, 24-Hour Style, Hair Care & Tools That Make A Difference and More
DynaTrap: Result you see. An insect trap you won’t notice.
OFIR Beauty: Made with Intention
Tell your hair story...
Colors of deep blues with sparkles of stars; this palette says everything... your past, present, and the future.
OFIR Beauty: Made with Intention
New York Time Square campaign
Hip, fashionable, ever happening, iconoclastic… Color created for all you living dolls. Let's get all dolled up!
Let’s set the record straight!
Traditional yet, unexpected joy of online shopping that is easy and intuitive
Friends & Family campaign Paid-Ads, META
Shadows Inspired by Nature: A rich palette reminiscent of Earth’s landscapes & elements
OFIR Beauty
The #1 Hair Style Solution
This is your future makeup routine. The makeup that does good for your beauty-health. OFIR Beauty.
The Most Loved Products
How do you tell the story of smell through digital media? Is it even possible? Younique Products’ new fragrance launch is the prime example of telling a love story with visualization of aroma. Coty’s Peer-to-Peer brand now has most amazing fragrances to share with the world.
Your fresh clean face starts with you•ology.
The entire collection product swatching and styling
OFIR Beauty: Made with Intention
Shadows inspired by nature... A rich palette reminiscent of Earth landscapes & elements.
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Stylist – Jacki Puzik #productstylist #productphotography #beautystilllife
Perfection of Home Hair Care
Gift of Giving. Gift of Loving.
Mother’s Day Camapign
Lifestyle – Consumer product photoshoot for iconic boy’s brand
With Sephora we let it snow! Under the motto “Beautiful Blizzard”, Sephora brought oversized ice crystals and stunning lighting effects into shops. The result was an impressive shop window design for the flagship store, which was subsequently adapted to smaller shops.
Sephora + Pantone Universe Pop-Up Color Shop. Sephora, the leading beauty specialty retailer, has partnered with Pantone to present the first Sephora + Pantone Universe beauty collection, featuring the 2012 Color of the Year Pantone 17-1463 Tangerine Tango.
Sephora inside JCP has been selling 5 times more fragrance than Sephora free-standing stores. I specifically created visuals for the audiences we are focusing to expand the sector of their business from competing with traditional department store perfume counters.
PERVERSEsunglasses’ brick and mortar stores
Old Navy’s Asia expansion started with Old Navy Shanghai opening. I participated in store concept, building of structure, traffic flow, merchandising and creative marketing.
Store exterior
Store interior
dermalogica’s second flagship store opening. I was able to bring dermalogica’s “skin health” concept to store experience.
In movies such as Sleeper and Cocoon, pods have been associated with space-age breakthroughs and transformation. And with dermalogica, Santa Monica, the big-screen vision has benefits for your face and body as well.
Just like The Rolling Stones said “Paint It Black”.
I developed BoxyCharm’s very first house brand eyeshadow palette. I selected best colors and finishes for all eye shape and skin tones. This eyeshadow palette features vibrant, highly-pigmented shades that reflect everyday looks to night glam looks. I managed, trend research, concept, design, manufacturer select, production, packaging and creative marketing.
Iolani is a luxury manufacturer and retail store in Hawaii. They've been taking island-inspired fashions worldwide. Hello Kitty and Iolani held their hands together did the cutest island-inspired apparel and fashion accessory collaboration.
Well it's about time that a popular plus size retail store collaborated with Hello Kitty. This is Torrid and Hello Kitty exclusive collection!
How squeal-worthy is that packaging? Barbie's famous silhouette graced every product in this collection (from lipsticks to blush), and more than half of those were pink, as it should be.
I was deeply involved in creating "Barbie Style" fashion collection for little girls of today. Trend research, style guide making, graphic design, pattern making, print design, working with licensees, approval process, fashion photo shoots, still life photo shoots, trade ad design, and making a lookbook... All these process are for reviving the fashion icon, Barbie's style and flare.
Fastest little metal car, orange loops and electric blue? Yes, we are talking about the iconic Hotwheels. Collection is the Hotwheels + TRU exclusive alarm clock, boom box and headphones.
Team Hotwheels is X-Games professional athletes who does stunts. I was able to create high performance, custom-made helmets for them.
I had so much fun developing Hotwheels, bicycles from concept, design, engineering, manufacturing and all the way to marketing.
Do you want to make your kiddos bike even cooler? Simply add the Hotwheels Revving' Rev Grip to the handlebar and take your little one's bike to the next level. I participated making of Hotwheels Rev Grip from concept, design, engineering, manufacturing and all the way to marketing.